Twitter estimated to launch his verification service next friday with ssymbols of different colorss for individuals, Business Y governmentsafter a failed initial launch led to a surge in users who impersonate celebrities Y marks on the platform.
Elon MuskCEO of the social network, today assigned colors for the categories: gold for companies, gray for governments and a blue symbol for individuals, including celebrities.
“Painful, but necessary,” he said, adding that verified accounts will be manually authenticated before the symbol is activated.
The revamped $8-a-month service will allow people to have a smaller secondary logo of their organizations if verified by them, he said in another tweet. “A longer explanation next week.”
The platform social networking company delayed its relaunch on Monday to avoid glitches, as the service is expected to help Twitter to increase their income at a time when Musk is trying to retain advertisers after buying the company last month for $44 billion.
The subscription service, which was rated by Musk as a “great leveller”, it was put on hiatus on November 11 as fake accounts proliferated, forcing the world’s richest man to return the “official” badge to some users.
For example, a user who impersonated the drug manufacturer Eli Lilly and Co. tweeted that the insulin would be free, sending the company’s shares plummeting and forcing it to issue an apology.
The uproar caused several companies, including General Motors Y United Airlines, pause or remove their ads on the platform. However, according to Muskthe growth of users in Twitter is at its highest point.
All verified individual humans will have the same blue check, as the boundary of what constitutes “remarkable” is otherwise too subjective.
Individuals can have secondary tiny logo showing they belong to an org if verified as such by that org.
Longer explanation next week.
— Elon Musk (@elonmusk) November 25, 2022