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Wednesday, March 29, 2023

Focus ESG is born, a new Italpress format on 3 dimensions of sustainability – Libero Quotidiano

MILAN (ITALPRESS) – “Focus ESG” is the new TV format of the Italpress press agency, created in collaboration with the division of the Prospiciunt company specialized in communication strategy on ESG issues.
Dedicated to the three dimensions of sustainability – Environmental, Social and Governance – Focus ESG is conducted by journalist Marco Marelli (ex Il Gazzettino, La Stampa, la Repubblica, Hachette, Rai, La7) from the Milan studios of the agency founded and directed by Gaspare Purse.
Focus ESG is a fortnightly appointment for in-depth analysis and analysis on issues related to sustainable finance and aims to offer food for thought to accelerate towards a more equitable and just society.
The theme of the first episode, broadcast on 8 March for Women’s Day, is women’s pay that is still not equal to men’s. A gap that, as we will see, could be filled thanks to ESG metrics.
“Focus ESG – says the journalist Marco Marelli – is an initiative that adds to the already rich multimedia library of Italpress. With this new format we want to go into the merits of the issues, thanks also to the collaboration of university professors – such as Monica Billio, head of the Transpareens project dedicated to SMEs and financed by the European Commission – and experts. We will not just tell but we will also provide useful advice supported by data. Focus ESG is a format that is simple in form but rich in content”.
“This initiative – says Monica Billio, ordinary at Cà Foscari and president of the Italian Society of Econometrics – offers the opportunity to disseminate and make people understand the importance of ESG issues in all its forms. The support of the Prospiciunt company is important because it has a global vision that cannot be missing, like the professionalism of the Italpress agency, a reference point for the quality of its news”.
“I am proud of this format which will allow us to have a light on sustainable finance – says the director of Italpress, Gaspare Borsellino -. This format will shine a light on how countries are moving in the direction of sustainability. Focus ESG adds to the rich multimedia production of Italpress which already has 3 daily news, 15 weekly verticals and some in-depth programs such as Primo Piano and Italpress Economy by Claudio Brachino. Other new formats and video containers will soon be added to our multimedia bouquet”.
Focus ESG will be broadcast on the multimedia platforms of Italpress and on the wide network of the agency directed by Gaspare Borsellino, which has exceeded 400 sites and portals and over 120 TV stations throughout Italy.

– Italpress photo –


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