Much has been made of the political strategies lurking inside Melania Trump’s memoir – but it serves another ambitious purpose, writes Sheila Flynn: Letting the former first lady outline her business acumen and ‘methodical’ nature while setting the stage for her own heavily-branded entrepreneurship
Melania Trump
The first image posted was arresting, an ethereal watercolour rendering of just Melania Trump’s eyes – specifically identified as cobalt blue – staring out intently from her personal Instagram page.
The design, the accompanying December 2021 announcement explained, was the inaugural in Melania’s new line of cryptocurrency digital artwork – NFTs, or non-fungible tokens, essentially online collectibles meant to hold value.
