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Did it all start with a blind date? The founders of Little Caesarsone of the largest pizzerias in the world, created the business more than six decades ago in the suburbs of Garden City, in the United States.
Little Caesars is a chain of fast food that It is characterized by speed in which he delivers his dishes, especially his pizzas of pepperoni.
After opening its first branch in Ciudad Juárez, Chihuahua, 18 years ago, Little Caesars is present in several states of the Mexican Republic such as: Querétaro, Campeche, Yucatán, Mexico City, among others.
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How was Little Caesars born?
Businessman Mike Ilitch, who was born in 1929, was always passionate about baseball. In accordance with The New York Times, He dedicated a large part of his life to practicing sports professionally with the Detroit Tigers team.
Despite this, in the mid-1950s, Mike Ilitch suffered a knee injury that interrupted his professional career in baseball. After stopping playing sports, he went to work for a cement company.
In 1954, Mike Ilitch’s father set up a blind date for his son with Marian Bayoff, who worked with an American airline.
The date was a success, since a few months after meeting, Mike and Marian got married. Five years later, they made the decision to invest all their savings, around 170 thousand Mexican pesos, in a small Pizza shop located in the suburbs of Michigan, United States.
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An article from The New York Times mentions that, at that time, pizza was seen as a snackbut the entrepreneurs saw a way to focus the dish on a broader market, so their business began to become popular.
Unlike other food businesses, where They have to order and wait to prepare the dishes, Little Caesars was one of the first pizzerias to implement the concept of pizzas ready to go.
Who owns Little Caesars?
In accordance with The Detroit News, Originally the pizzeria was called Pizza Treat; However, Marian wanted a different name, which is why they changed it to Little Caesars, the nickname she used to call her husband.
The success of Little Caesars allowed the Ilitches to pursue more businesslike the company Ilitch Holdings, which represents the pizzeria and other food brands such as Champion Foods.
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Currently, the CEO of Little Caesars is David Scrivanoa businessman who worked in one of the pizzeria’s branches while he finished his studies at university.
“I worked for many years with Marian, she trained me… I think it was that collaboration, great guidance and perseverance that led me to be successful in this industry”Scrivano shared in 2018 in conversation with CNN Business.
Although Mike Ilitch did not become a recognized baseball player, in 1982 he acquired the hockey team known as the Detroit Red Wings.
How much does it cost to eat at Little Caesars?
In Mexico, a price range for pizzas is from 109 to 189 pesos, depending on the dishes ordered. Here are some of the most popular items on the Little Caesars digital menu:
- Super cheese pizza three meats: 189 pesos
- Hawaiian pizza: 179 pesos
- Vegetarian pizza: 169 pesos
- Half cheese and pepperoni pizza: 109 pesos
Beyond its pizzas, Little Caesars offers foods such as Italian cheese bread at 79 pesos, chicken wings at 99 pesos and cinnamon bread at 42 pesos.
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